Overview
A leading cosmetics manufacturer based in North America, an existing user for Service Cloud to manage customer interaction, Marketing cloud to manage email and SMS campaigns. Client was working with various agencies to handle day-to-day marketing activities such as Email template creation, Journey’s (management and updates), audience management, analytics (marketing cloud and google analytics).
Industry: Marketing Agency
Region: North America
Tools: Service Cloud, Marketing Cloud, Custora, Marketing Cloud Einstein
Industry: Marketing Agency
Region: North America
Tools: Service Cloud, Marketing Cloud, Custora, Marketing Cloud Einstein
Challenge
Client had to interact with multiple agencies to have all the activities coordinated and completed. The teams were not connected to each other and the approvals from one team to another often delayed the work stream, client wanted a team/agency to handle the complete marketing platform to handle design, plan, execute and analyze activities.
Solution
Revolve Softech provided customer a one stop shop to handle all the activities though one team and a dedicated PM to be the point of contact for client to work with. The team of experts with in depth industry experience on Marketing platform ensured that customer has all the solution needed from one agency and they can focus on business activities.
Results
A single team handling all the marketing activities ensured that there were no delays because of different teams handling separate activities. The team of experts at Revolve Softech provided all the required support and best practices ensuring customer can focus on planning the campaigns and all the execution activities can be left to one agency, the reduced coordination activities resulted in improved work stream and reduced delivery window.
